As a creative business owner, sitting down to write your business plan might feel like a boring chore. You know you need a plan, but all those numbers and spreadsheets and statistics may make you feel like putting down the pen and paper and picking up your knitting needles or jewelry tools instead!
But according to Jennifer Lee, author of "The Right-Brain Business Plan," creating a road map for your business doesn't need to feel frustrating or overwhelming. Check out our interview with Jennifer to learn some fun, easy ways to use your strengths as an artist or maker — creativity, intuition, and a sense of play — to write your business plan. It's the first in our ongoing series of "Craft Superstars" interviews with creative business experts.