Using Coupons

Offer discounts on your products using Coupons. Coupons can be specific dollar amounts ($10) or percentages (5%) off of the total, or can cover shipping charges. You can specify under what conditions they can be used, to encourage larger orders. Only sites on the Standard, Pro, and Plus plans can use coupons.

Navigate to store > coupons to manage your coupons.

Coupon main page


This page shows all of your coupons, including the code (what the customer enters to use the coupon), a description, and a summary of the details of the coupon. Click on View to see details on the coupon, and which customers have used it to purchase; click on Delete to delete a coupon. Click Edit to modify the terms of a coupon, or to swtich between active and inactive settings.

Creating and Editing Coupons

Adding a new coupon, and editing the terms of an existing coupon, both use the same screen, shown below.

Add a coupon

 There are three types of coupons you can use:

  • An Amount Off coupon, which decreases the cost of the goods purchased by a specific amount (like "$10 off"). 
  • A Percentage Off coupon, which decreases the price of products in the cart by a percentage (like "25% off")
  • A Free Shipping coupon, which allows all products in the cart to be shipped to the customer for free

Simply choose the type of coupon with the radio button.

Advanced Settings

Under the advanced tab are several optional settings that affect the conditions under which your coupons can be used.

Advanced coupon settings

Set a Minimum Order Total if you want to limit coupon redemptions to carts of a certain total. If a customer tries to apply the coupon to an amount less than the amount you specify here, he or she will be politely refused checkout.

To limit coupon usage to customers who buy a specific number of items -- for example, to offer 5% off when you buy ten items -- use the Minimum order quantity setting.

To limit the number of coupons you will have to honor, set the Minimum number of redemptions field appropriately. Using this setting you can, for example, offer $15 off for only the first ten customers who use the coupon.

Finally, to limit the categories that can be applied to the coupon, select the category or categories you want to be discounted. You can use the Command or CTRL key to select multiple categories on the list.

You can use any combination of these settings. For example, to offer $15 off to the first twenty people who buy at least $100 of merchandise, create a coupon for $100 off, with a minimum order total of $100 and a maximum number of redepemtions of 20.

Editing Coupons in bulk

You may also edit coupons in bulk, which makes handling a large amount at once easier. Select the coupons you wish to edit, and then select "Edit selected coupons in bulk". You have the option to delete, activate, or deactivate the select coupons.


How Customers Use Coupons

If you have at least one active coupon in your store, the cart page will automatically include a field to enter the coupon code.

customer coupon view

Coupons appear in the cart, and on invoices, as a separate line item.