Categorizing your Products

This five minute video provides an overview of IndieMade's product categorization system. Further details are below.

How Categories Work

Organize your products by using the Store Categories section at the bottom of the Store > Settings page. 

Product categories main

You can create an unlimited amount of product categories (e.g. "Vintage") or sub-categories (e.g. "Vintage Artwork").

front end categories

Product categories will appear on your site listed as Store Sections (shown above) and as tags beneath the description of your product.

product category tags


See the information below to:

Create a Category

  1. In your Dashboard > Store Click the Categories in left navigation
    Manage Product Categories Link  
  1. Click the Add a New Category link.
    Add a New Product Category Link 
  1. Enter a name and description for the category, then click Save.

The new category appears at the top of the Category List.

Note: Categories only appear on your store’s page if they have products assigned to them.

Edit a Category

  1. On your Dashboard, navigate to the Store > Settings page, and then scroll to the bottom of the page.
  2. Click the Manage Product Categories link.
  3. On the desired category, click the Edit link.
    This opens the Edit Product Category page for the selected category.

 edit category details


  1. Edit product category details and then click Save.

Place Products into Categories

You can place each product into one or many categories or subcategories.

To place a product into a category, first navigate to the Store > Products page on your Dashboard and click the Edit link for the desired product.

In the Categories list box, select one or more categories. Hold the Ctrl button on your keyboard to select multiple categories.

select categories


Click Save. The product's individual page updates to show the new category assignment(s), and the product appears on your store’s page when the category is selected.

Reorder Categories

To change how the categories are listed on your store's page, navigate to the Store > Settings page on your dashboard and click Manage Product Categories in the Product Categories section.
Click and drag the Move Category Symbolsymbol next to the desired product up or down to reorder the category.

The changes to the category order are saved automatically.

Make a Category a Subcategory

To make a category a subcategory, first navigate to the Store > Settings page on your dashboard, and click Manage Product Categories in the Product Categories section.
Click and drag theMove Category Symbolsymbol next to the desired product below and to the right of the desired parent category.

manage and organize categories


Optimize Categories for Search Engines

Use the Search Engine Optimization area to help your customers find your products.

The Page Title, Meta Keywords, and Meta Description fields help search engines such as Google and Bing to find and display your site near the top of the search results when your customers search for matching terms. For example, if your customers regularly search for “Vintage Furniture” adding “Vintage Furniture” to the Meta Keywords can help to increase your search engine ranking.

Enter information into the fields described below and click Save to enable this feature.

  • Page Title - This is the title for the category. This field is mandatory.
    The title of the category appears when customers search for your products, on the title bar of the customer's browser, and when your customer bookmark’s the category page.

 Search Results - Title 

Title Bar

             Tip: Be descriptive, but concise. Keep the title to no more than 70 characters.

  • Meta Keywords - Keywords to describe the products within the category.
    If a product does not have keywords assigned to it directly but keywords have been assigned to the category, the keywords appear on both the overall category page and on an individual product’s page. The product page inherits the keywords from the category.
  • Meta Description - A description of your site that appears in search results.
    The description appears after the title in search results and provides a description of your site to potentially interested parties. If you do not enter a Meta Description, this area is automatically populated with keywords by sites like Google. Fill out this section to draw customers to your site. 

  Description Tag Example

Sort Shop Sections sidebar Alphabetically

You can enable automatic alphabetical sorting for your sidebar.

To do so, in your dashboard, navigate to Store > Advanced Settings and check "



Mary Marchione

I would like to see owners be able to put the catagories in the order they wish, vs. alphabetical order. That would be a nice feature.

Axel McCarthy

Mary, several weeks ago we added the ability to put categories into any order, and the ability to "nest" categories under each other. This documentation page has been updated to show these new features.

Beth Jackson

How can I set my shipping cost by product category?

Is it possible to change categories for multiple products at once without having to go into each individual category?

Axel McCarthy

Sorry -- we don't have a bulk product edit at this time. You need to go into each product one at a time.

That's a bummer. Ok, thanks.

Chris P. Bugni

A bit late of a reply but: last year we released a bulk product editing feature, so you can put products into categories, and take them out of categories, in batches by checking boxes next to the products. 

alyssa ettinger

i thought that somewhere i could find a way to offer customers different color options for products--for example, under my reindeer pendant, choosing a color for the pendant. i hate to make ten listings for each necklace, so buyers could choose a color. i thought there was a way to do this, but i can't find the info.

Axel McCarthy

Yes, we call that feature "Attributes and Options." In your example the attribute would be "color", and you'd have a different option for each color. Then it's a single product in your store, but the customer can pick what color they want when they add it to the cart.

The handbook page on attributes and options goes into more detail.

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