Creative Business

Many creative business owners find the business side of art dull, tedious, and maybe even a little scary, but managing your company's money doesn't have to turn into a chore. Here, we've shared tips from the experts on handling the business side of art, from accounting basics to financial software solutions, without losing your mind.

Social Media Tree

Social Media Marketing for Creatives: Getting Started

Social media can be a marvelous tool for not only keeping in touch with your current customers but for finding new customers as well. I say “can be”, because like all things on the internet it takes time, effort and a bit of luck. So why bother? Because in 2016, every business needs a social media presence. A Facebook page says you’re serious about what you’re doing and that makes customers feel more confident. Sounds silly, doesn’t it? But a recent survey showed that 48% of shoppers check a brand’s social media pages before committing to buy a product.
Sticky Notes in a Pile

Planning for Success When You’re Not a Planner

I have a confession to make; I’m not much of a planner. I love Plan With Me videos and calendars of all kinds. I love the stickers and pens and I’m completely enamored with the idea of having my future sketched out in neat little boxes. Unfortunately, somewhere between my passion for planning and the actual execution, I get lost. The planners (multiple) that I bought the first week of the new year are empty and abandoned by St. Patrick’s Day. The To Do lists that work so well in April get ignored in May. The supplies I invested in because I was sure that a range of stickers and colored gel pens would keep me on track – they’re in a box in the garage waiting for the passion to return.
Bullet Journal

Traditional Calendars Cramping Your Style, Try Bullet Journaling with Kara Benz

Traditional planners are excellent for keeping track of appointments, 'to do' lists, work hours and important reminders. But for creatives who are constantly overflowing with thoughts and ideas, calendar-based planning can feel very restrictive. If you need a more expansive way to keep track of your life, try Bullet Journaling.
Alexis Planner

Achieving Planner Peace with Alexis Giostra

There’s a new trend that combines the visual impact of cute wall calendars with the precision of an executive Day-Timer and it’s simply referred to as “planners”. The word may be simple, but the concept is not and that can lead to rabid planner passion which rarely leads to planner peace. How does one achieve To Do list nirvana? We invited productivity expert Alexis Giostra over to chat about that very thing. Read carefully and heed her advice and soon, you too will become one with your daily schedule.
Packaging tape

Holiday Helper: Hiring Help

Your holiday To Do list is longer than Santa’s “nice” list but you’ve convinced yourself that with the right amount of organization and only 5 hours sleep a night, you can get it all done before December 25th. That may be so, but the holidays only roll around once a year; don’t you want to enjoy them? When you try to do it all, you miss out on the best moments. You body might make it to your child’s holiday recital but your brain will be at the grocery store gathering ingredients for homemade cookies. And when you bake the cookies with your kids, your brain will be in the garage packing orders. That’s no way to celebrate the season. The solution? Hire some help.
Halloween Infographic

Scare Up More Customers with these Halloween Tricks and Treats

Here in America, we love Halloween. We love it so much that as a nation, we’re going to spend nearly $7 billion dollars this year on costumes, candy, parties and décor. The National Retail Federation says that 81% of consumers 18 – 34 will be celebrating the day with half either giving or attending a party. 7 out of 10 will don a costume and 1 out of 5 plan to dress up their pet as well. All of this Halloween hubbub means an increase in Google and social media searches, too as consumers look for new ways to celebrate this old holiday. Why not join in the fun? Here are a few Halloween tricks and treats you can use to scare up some last minute customers for your online business.
Woman with leaves falling on her

Stalled? It Might Be Time for a Radical Change

How's business? If your answer was anything but, "fantastic", then it might be time for a radical change. Did you just get a shiver down your spine? That's not the Halloween spirit, that's your natural inclination to avoid change - especially "radical" change. But if you've poured everything you have into your online business; the best products, marketing, branding and it's still not paying off the way you hoped, then it's time for something completely different. What? To figure that out, we're going to take a tip from TV's Marcus Lemonis and look at People, Process and Product.
Shoeboxed Screenshot

Easier Expense Tracking with Shoeboxed

It’s great that we can deduct expenses for our small businesses, but it’s a lot of work to track them all on your own. The old way to do this with filing reciepts and keeping a spreadsheet was never really OK at all, was it? There are far less labor intensive options out there. One option I want to show you today is Shoeboxed.com. Watch the video to find out more about how you can automate your expense tracking. Enjoy :)

Going Back to School...Online!

For today’s video blog I wanted to talk about the insanely good value of online learning and all of the opportunities for you to go back to school on the cheap.

I'll be introducing you to Creative Bug, CreativeLive, and Skillshare. If you haven’t been introduced to these platforms yet, you should really keep listening because I think these learning platforms are extremely valuable and relevant to anyone with a creative business.

I really hope you check them out and enjoy :)

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