Blogs

3 Reasons Why it Might Be Time for a Business Pivot

Spinning top
I'd like to introduce you to an exciting mobile check-in app called Burbn. Instead of simply clicking a button, you take photos of the bar or restaurant, then share them through the app so all of your friends can live vicariously through you. You have that app on your phone, right? You use it almost every day, right? No? Maybe you know it by its new name - Instagram? That is what's known in the startup world, as a pivot. Of course, not all pivots work out as well as Burbn. Some companies can't stop pivoting and that’s a bad sign for investors. The trick is knowing when a left turn is the right turn versus a turn down a dead end street.

IndieMade Inspiration with Cyndee Rasmussen of Lovin Each Stitch

Lovin Each Stitch
When I asked Cyndee Rasmussen of Lovin Each Stitch to tell me about herself in 2 sentences, she didn't know what to say! So, I'll say it for her. Cyndee designs, makes and sells handmade handbags and accessories. She's a proud Canadian and if you're anywhere near Alberta, you can see her this summer at the St. Albert Farmer's Market. (We love online selling, but it's always nice to see the merchandise in person!) I'll let Cyndee take over from here. . . .

IndieMade Inspiration with Jill of Wyoming Silvers

Wyoming Silvers Moon Pendant
This week, we're headed west to meet up with Dennis and Jill Hendrix of Wyoming Silvers. They pay homage to their part of the US not only with unique, handmade jewelry and housewares, even their store categories are named after towns in Wyoming. If you're a nature lover, you'll love the pieces in their IndieMade store. Here's Jill to tell us more about her business:

6 Inspiring Instagrams to Follow

Funko and Books
Instagram has become an art form all its own. Some people use it to post random photos of themselves and their pets, but some artists are using the channel in unique ways that are totally inspiring. When we're feeling stuck, here are some of the Instagramers that help spark our imaginations. @Idafrosk Ida creates art on a plate using simple foods and simple shapes. There are food artists whose work is more complex, but we love the "hey, I can do that, too" feel of Ida's work.

Time for a Tune-Up

Guitar
What do cars, guitars and your online store have in common? In order to perform properly, they all need a tune-up now and then. Set aside 20 minutes next week at a time when you can give your store your full attention to review each of the areas listed below. Any time you spend now will go a long way toward getting your store ready for the holidays, which will be here before you know it.

IndieMade Inspiration with Nancy of Jazz it Up with Designs by Nancy

Bracelet by Jazz it Up with Designs
This week we're talking with one of the queens of IndieMade social media marketing. We see Nancy on Twitter everyday sharing her pieces as well as pieces from fellow artisans both on IndieMade and Etsy. Today, she's here to talk about how she got started selling online, what inspires her and what she would do if she had the whole day to herself. Please welcome Nancy of Jazz it Up with Designs by Nancy.

IndieMade Inspiration with Anita DiRenzo of In Fine Feathers

In Fine Feathers Headdress
Anita DiRenzo is the creative force behind In Fine Feathers. One of the more unusual stores here on IndieMade, she makes and sells costume pieces and props for dancers, all with a gypsy flair. Today, she’s with us to talk about why she started selling online, her inspirations and her advice for other creatives who are thinking about following in her barefoot footsteps.

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