Taking a good photograph is just the first step in the product photography process. Pretty often, when photographing small products, the photograph is larger than life size. For example, a ring is about an inch wide but the picture can be five to ten times as big as that. When viewing products at this magnitude, all the minor scratches, blemishes, reflections, etc. suddenly become visible and make your product look bad. That’s when photo editing and retouching becomes important.
Carole Grant was working as an interior decorator when something happened that changed her life completely. At first, it must have seemed to her as if her life as she knew it was over, but during her recovery, she discovered a new passion that changed her life again -- but this time, in a good way. Introducing Carole Grant of CG Studio Jewelry
Are you a jewelry designer on the lookout for really unique beads and pendants? If so, there are many wonderful art bead resources available on IndieMade. Art Beads can be defined as "A bead, charm, button or finding made by an independent artist. Art beads are the vision and handiwork of an individual artist. " Art beads are not made in a factory. They are handmade individually or in small batches. Art beads can be handmade of glass, textiles, ceramic, polymer clay, metals etc. The key points are that they result from the creative ideas and the hands of the artist who is offering them. Each of the artists highlighted below are well worth a visit. You'll find yourself excited and inspired to create fabulous jewelry designs with their tiny works of art!
Winter is over. It’s time to open the windows, clear out the clutter and start fresh. Let’s begin with your craft room / space / desk / corner of the dining room. Do you have supplies you don’t need? Items you bought for a project you’ll never get to? Leftovers from a project you won’t make again? Dried up paints, too small fabric bits, and broken objects? No? Really? Look again.
Casey Virata is a hardworking, single mom who is happily living her dream of being a working artist. From big, bold prints to intricate word art, there's a sense of whimsy in everything she makes which is not surprising since she says she's inspired by music, nature and laughter. Her store is called Luckii Arts (pronounced Lucky Eye) and is a tribute to both her father and her sister. This week, we asked her to swap out her paintbrushes for a keyboard so she could answer our burning questions about her art and her store.
When a customer visits your online store for the first time, sameness will make them feel at home. They intuitively know to click on the store to shop or image for more detail. They know what a bracelet is and they can imagine how it feels if you tell them it’s made of glass. This is a good thing. Right? But imagine if you visited an online store and the pictures were all upside down. Instead of bracelets, they were selling Whoziwazzis in shades of sluberack and ziptoad. Would you run from the madness or stay and click around?
Speaking at the 2016 Mobile World Congress this week, Facebook creator Mark Zuckerberg said, "Most of the content 10 years ago was text, and then photos, and now it’s quickly becoming videos. I just think that we’re going to be in a world a few years from now where the vast majority of the content that people consume online will be video." Video. Does that word scare you? Does the thought of standing in front of the camera hawking your wares make you feel faint? You’re not alone but you’re also missing out on a great opportunity if you click now and close this window.
At a glance, Instagram looks like a skinny version of Pinterest. Both sites rely heavily on images but that's where the similarity stops. Organization, links, sharing and demographics; we'll walk you through the differences between then two so you can decide which one is a better fit for you and your target audience.
In any discussion of social media, Twitter generally comes in a poor second or even third to Facebook. But when you’re talking specifically about social media as a marketing tool, I say Twitter comes out on top in three ways. First, Twitter is fast. The messages are short which makes it incredibly easy to skim. Facebook is overloaded with lengthy posts, ads, a cluttered sidebar, chat boxes and notifications all over the place.